Five Key Measures of Social Media Success

Five Key Measures of Social Media Success

Measurement of success is a key part of every strategy, whether in the communications industry or any other industry. It is the step-through which an organization is able to measure its investment and its results in various departments and aspects of the business and...
Connected World, Disconnected Messages

Connected World, Disconnected Messages

Abdulrahman Inayat* Every day we receive messages in several forms of communications mediums including newspapers, broadcasts, social media, face to face, touch or even an eye wink. Each form of communication can send you messages that may impact your day, week, year...