Role of Saudi Radio Lauded on World Radio Day

Role of Saudi Radio Lauded on World Radio Day

https://www.w7worldwide.com/wp-content/uploads/2021/02/Radio-Day-2-En.mp4 Despite the emergence of new age communication channels and the popularity of social media, the good old radio is not going anywhere. Radio has evolved with time and is making its presence felt...
Building Blocks of Strategy: Media Relations

Building Blocks of Strategy: Media Relations

The success of any PR campaign depends on the amount of planning that goes into preparing for it. And the crux of good planning is having a sound strategy in place. A strategy is a detailed plan of action consisting of specific tactics chosen and tailored to support...